Have you ever bought a product with resale rights, only to let it sit on your hard drive collecting dust?
Today I want to show you how the insiders do just the opposite — they convert it into cold, hard cash literally overnight.
While I still write most of my own content, I’m only one person. And if you’re in business online like I am, you know that there’s one thing you always need more of… and that’s time.
There are so many tasks you have to complete in an online business. Creating content is just one of them.
Anywhere that you can shave off some time and retain the quality of your products is beneficial. That’s why I blend in products created by others, by buying the rights to them.
In today’s article, I will show your how to make money with PLR products in 4 easy steps.
What are PLR Products?
Simply put, PLR (Private Label Rights) products are content that is written once and sold to multiple buyers.
Those buyers then have the ability to sell the content as if they had created it themselves. Private Label Rights products can be edited, changed, repackaged, and more.
You can find PLR products in virtually any niche online by searching for the niche keyword plus “PLR content.”
There are many different types of content and products that you can buy. You can buy articles, blog posts, emails, autoresponder messages, eBooks, reports, videos, software, and more.
Before you buy PLR content, make sure you check the terms of usage. Everyone has different rules. Some will let you break up the content (like breaking up an eBook into dozens of blog posts) and some won’t. Some have rules about where you can use it and some don’t.
Typically, the rules aren’t too rigid, but you just need to check before you buy.
The #1 Mistake people make with PLR products.
I love Private Label Rights products.
- I use PLR to help me create my own info-products.
- I create PLR products for other marketers to sell as their own.
- And I promote top-quality PLR like this as an affiliate.
As you can see, there are lots of ways to make money with PLR.
But sadly, most people who buy PLR fail for one simple reason. (A mistake I’m often guilty of committing as well.)
Here’s the mistake: I buy PLR then pigeonhole it away for later. Then I completely forget about it.
That’s right, the #1 mistake most people make with PLR is NOT EVER USING IT!
It’s far too easy to get in the habit of buying content with the best intentions, then never getting it online where it can help people and earn you money.
Hey, humans are busy these days. We’re always multitasking. Finding a few hours to put a PLR product up can be challenging.
I want to solve this for you today.
How to make money with PLR products in 4 steps?
I developed the following 4 step method to turn PLR into money instantly. I’ve used this technique successfully over and over, so I know it works. Here is that 4step method:
Step 1: Download and Evaluate
When acquiring products with private label rights, the trick is to immediately evaluate the package.
Download it right away. Unzip the folder. Read the rights and then move on immediately to read the text, listen to the audio, watch the videos. Basically consume the product yourself, as if you just bought it from. You!
You want to make sure it is top-quality stuff you’ll be proud to sell as your own.
Step 2: Repackage and Brand
Decide which parts of the PLR product you want to use in your own package and delete the fluff. Create a new folder and drag and drop all the stuff you’ll be using into that new folder.
Create a new title for the product and get a new 3D e-cover made up with your new title and your name as the author. You can easily create a new e-cover in a few minutes at Canva.com
Next ta a few minutes and add your name or pen name inside the ebook title page and onto your sales page to brand it as your own.
Finally, make sure people can buy it from you with one click of the order button. You can do that by adding a basic PayPal buy now button. Just make sure you enter the URL of your download page in step 3 of the Paypal order button creation process. Then paste that Html code from Paypal onto your sales letter.
Step 3: Upload and Test
Once your product is complete, take out the sales letter and download page parts of the product, so you are left only with a folder for your customers. Then highlight the entire product folder and compress it into a zip file for your customers.
If you are not familiar with the process, you simply right-click, then chose compress or Send to” Compressed (.zip) folder. This will create a smaller zip file containing all the contents that you can upload to your web host. This .zip file is the one you link your download page to so that customers can get their product.
Next, you upload your sales page and your download page, then visit them to make sure they load properly. Be sure to also download your product from your download page and unzip it. Make sure all the contents are there.
Finally, make sure your order button on your sales page works!
Note: If all of this PLR editing and uploading and testing is beyond your technical skillset, a full tutorial that shows you exactly how you can set it up step-by-step in an hour comes with this great PLR package.
Step 4: Promote it!
Once you have your new product completed, you can start selling it, giving part of it away to grow your opt-in list and even getting affiliates to sell for you. You can set up joint ventures with other marketers, now that you have your own product.
If your own email list is still small, you can return the favor of your JV partner’s solo mailing, by giving them 100% commissions on sales. Even if you break even money-wise, you’ll be growing your own list and customer base for future product releases.
Remember, when you’re using resale rights products you can release a product every month or two!
Many people think that resale rights products are junk, but this could not be further from the truth. There is plenty of great stuff out there if you look hard enough. In fact, the article you are reading right now started as a PLR article that I personalized as my own. It saved me a few hours when writing this today’s newsletter!
And that’s the other great thing about resale rights products — you can re-purpose them again and again!
You could take an eBook, for example, and turn it into several short reports, dozens of blog posts or articles, and even put them into an email autoresponder! You can hire a voiceover talent at fiverr.com and have an audiobook created. Or, you can go a step further and have the content transformed into training videos.
To Your Success!